The first thing many communications professionals want to understand when we talk to them is what media coverage we offer. They need to be sure they won’t miss anything important.
We’ve been adding new sources since we launched in 2010, but it’s only since we started offering our News Analytics product in August that we’ve really put our coverage to the test.
As new users put Fuseworks through its paces, we often get the chance to pit their existing media monitoring against Fuseworks. Initially this helped us identify a few gaps, but these days we generally come out on top – including when compared to print monitoring (Note: Fuseworks has since added NZME print newspaper monitoring).
The volume of content coming into Fuseworks each month has increased 124% since this time last year.
In October alone we added well over 50,000 new articles to Fuseworks. This not only shows the scope of our coverage but also the amazing database our users have to tap into – and it just keeps growing.
Want to put your monitoring to the test? Get a demo of Fuseworks.
Every second counts in the news business
We’ve always known Fuseworks would be a massive database. As we collect more and more content every day the load on Fuseworks increases.
We also know that every second counts in the news business. We think a key part of our job is to make sure Fuseworks always brings you the news faster than anyone else.
So we’ve been busy behind the scenes optimising our systems and we’ve managed to shave another few seconds off the delivery time. New content is arriving in Fuseworks before it even turns up in our news tips email inbox, which is just incredible.
Powerful new search gets the best results
As the Fuseworks grows, it’s clear that Search plays a vital role in quickly surfacing the content our users value.
Search is key for background research, exploring opportunities and creating highly targeted criteria for folders that automatically filter the content users want to follow.
It’s important that Search provides the best quality results as quickly as possible. So we’ve changed to a powerful new search engine that is more scalable and specifically designed for real-time indexing. It’s faster, stronger and will surface more relevant results.
Search now includes all common words (such as ‘the’, ‘of’, ‘and’, ‘or’ – which is particularly handy if you happen to be looking for mentions of ‘The Chiefs’ or ‘University of Canterbury’), plurals and other closely related words to make sure you get exactly what you need.
The new search engine is now also in charge of surfacing the Related Items for each article. As well as providing more highly relevant content, the matches go right back through the entire database, rather than just offering the most recent results.
Another bonus of this new search engine is we’ll be able to add filters to searches to make it easy to drill down into results – without you needing to master advanced search techniques – so watch this space.
We’ve also:
Added support for macrons and other special characters. They’re now included in all the feeds we provide to media partners.